Happy Centennial Anniversary To The Kennebec Fruit Company Better Known As The Moxie Store and Frank

CONGRATULATIONS

KENNEBEC’S FRUIT COMPANY

BETTER KNOWN AS “THE MOXIE STORE”

(1913-2013)

In 1913, the doors opened on the Kennebec’s Fruit Company located at the corner of US Routes 125 and 196 in Lisbon Falls, Maine.  These doors have remained open for 100 years.   This company has survived two World Wars, the Stock Market crash, the Great Depression, Korean War, Vietnam, Iraq, Afghanistan and our sluggish economy today.  How many other businesses can you name that are still open after 100 years?

This business was founded by the Anicetti family.  Three generations of Anicetti’s have owned and operated this business.  The current owner is Frank Anicetti.  Frank’s sister, Cathy Bienkowski, comes every year to help her brother during the Moxie Festival.  This family has devoted their lives to the service and support of the Lisbon community.

There's nothing better than "Moxie Ice Cream"

 

Over the years, the store became the headquarters for Moxie.  For the past 31 years during the second weekend of July, the community holds a Moxie Festival honoring Moxie.  In 2005, Moxie became the official soft drink of Maine. The Moxie store has put the Lisbon community on the map and is known throughout the country.  People come every year to help celebrate Moxie Day.

Congratulations on reaching this epic milestone.  The Anicetti family has devoted and dedicated their lives to this community.  Frank, please keep up the great work.

A Grateful Neighbor.